Art direction and visual identity for «Unheimlich», an exhibition based on the dark side of fairy tales approached from a psychological perspective.
This project was made during my studies in comparative arts at Universidad del Salvador, Argentina. The foundation for the research was Sigmund Freud's essay Das Unheimliche (1919), which explores the concept of the uncanny as the psychological experience of something as not simply mysterious, but creepy, often in a strangely familiar way.
